How to Sell on Amazon UAE: Licence, Seller Account and Setup Costs

This guide explains how to sell on Amazon UAE step by step: the licence you need, what Seller Central asks for, VAT and customs, and the costs to budget. Marketplace rules are set by Amazon; check Amazon's UAE seller site for current requirements.

Quick answer: Licence → bank account → Seller Central registration → listings → fulfilment (self or FBA) → VAT and customs compliance.

Do you need a trade licence to sell on Amazon.ae?

Business sellers register with company details, and the UAE Government states that selling online on the mainland requires a licence covering e-commerce activity from the relevant economic department (official e-commerce guidance). Choose activities that match your products — general trading if you sell many categories. See e-commerce licence in UAE and our e-commerce company formation guide.

Mainland or free zone for Amazon sellers?

Compare in free zone vs mainland.

Seller Central registration documents

Amazon typically asks for:

• Trade licence.
• Emirates ID or passport of the account holder.
• Bank account details.
• Valid credit or debit card.
• Phone number and business address.

Exact requirements are set by Amazon and can change.

VAT registration

The Federal Tax Authority requires VAT registration once taxable supplies exceed the mandatory threshold, and allows voluntary registration above a lower threshold. Check the Federal Tax Authority for current thresholds and read our UAE corporate tax and VAT guide.

Importing stock

If you import goods, you need a customs client code. See our Dubai import code guide.

Fulfilment options

• Fulfilled by Amazon (FBA) — Amazon stores, ships and handles returns for a fee.
• Merchant fulfilled — you or a 3PL ship orders.

Cost items to budget

Amazon publishes its own fee schedule; we do not restate it. Model licence costs with the cost calculator.

Next step

Pick your product categories, then compare e-commerce setup packages and request itemised quotes.